Optare Ashok Leyland wins UK’s top automotive award

MI-Jan-13-small-102_2Optare plc, an associate of Ashok Leyland, has won the prestigious annual award for innovation in the UK automotive industry. Optare’s Versa EV, the all-electric fast charging bus, beat tough competition from many of the leading names in automotive design and technology from across Britain, notably the Jaguar Land Rover, to win the Society of Motor Manufacturers and Traders (SMMT) Award for Automotive Innovation 2012.

Optare’s Chief Executive Officer, Mr. Jim Sumner, the Chief Technical Officer, Mr. Glenn Saint, jointly received the Award at a function in London which was attended by leading politicians and motor industry business leaders.

Speaking at the event, Mr. Sumner said: “On behalf of all our employees at Optare it gives me immense pride to collect this very prestigious Award, which is the culmination of three years of hard work by the team. We passionately believe that the future of the bus industry lies in EVs and that Optare’s demonstrated market leadership will be sustained in the years to come as zero emission technology takes off.”

MI-Jan-13-small-103_1He added: “Amongst the many awards that we have won, the SMMT Award for Automotive Innovation is particularly exciting since we have been judged by our peers in the industry. We have invested a significant amount over the past three years in developing our EVs and have learned many lessons from our early service vehicles which have been important in this success. Clearly anyone who now doubts the future of EV technology in the bus industry needs to seriously think again.”

Optare is the only producer of full-size, commercially viable, battery-powered buses in the UK, which are manufactured at its modern assembly plant at Sherburn-in-Elmet in Yorkshire. The technology is now available to be exploited elsewhere in Europe and further afield by Ashok Leyland’s international sales network.

The Versa EV is the largest of Optare’s range of electric buses and is capable of carrying in excess of 50 passengers. Along with smaller Solo and Solo SR all-electric models, Optare electric buses have been running for up to three years in revenue earning service in Durham, Dorchester (Poundbury), Nottingham, Coventry and at London’s Heathrow Airport. In all of these places the zero emissions and low noise of these vehicles are contributing to increased passenger acceptance and a cleaner and quieter local environment.