Mansons keen on expansion in European market with new truck and trailer products

Stephan vom Brocke, General Manager, Sales & Business Development, Europe, Mansons International shares with Sarada Vishnubhatla their company’s steady and aggressive efforts in widening their international network with new products for the truck and trailer markets in Europe and the US.

Mansons @ IAA Transportation 2022: After the COVID pandemic, we are happy to be here at the show with a few of the best of our products, especially with the European applications. It is a great opportunity as an Indian company that has aggressive export activities and with plans to grow further in the European market. IAA Transportation is the best platform especially because we have an increasing share of the OEM business.

Latest @ Mansons: We have coming from the traditional production of rubber to metal parts, we have gotten into many more different products like steering components, the V rods, a lot of special Repair Solutions for the axle for the steering parts, like kingpin kits, clutch forks, so the variety of really different products for the European and also for the US truck and trailer market.

Speciality @ Mansons: Quality is first and foremost for Mansons. The company has been on a fast path of growth. Mansons has always been driven by the speed of bringing new products into the market at a steady pace while also taking up the challenge of developing new products. And we have proven ourselves to be successful at this.

In the Indian Context: In India, we are known in the truck and trailer business and we have earned an entry into the railways business too. Our customers want to grow their business with us because we have the flexibility of manufacturing a wide range of different products in large and also small quantities. We have worked hard to set up a big network in India, and it is an advantage for us because India is a growing market. We have seven production plants in India, and we are planning to put them all together as one big production plan. This will be an investment for the next couple of years. It is exciting to see how Mansons is growing to become a big player for the Indian market.

Putting Best Foot Forward: Our products here are meant for European applications and though they do fit the Indian market, we are mindful of the difference between the two markets. We are consistently driven to develop our three pillars of business – first is the European market; second is the truck and trailer applications in the US market, and third is the huge Indian domestic market for tractors and trailers along with railway applications. We welcome new business opportunities coming our way because we know how to become potential suppliers to the big players here in Europe. We are excited to present our product range and Mansons is ready for the future with tools to grab a bigger market share in the European market.