Isuzu Motors picks up more traction down South

Manufacturer of the popular D-MAX pick-ups and MU-X SUV, Isuzu Motors India has expanded its reach in the state of Kerala with the inauguration of a new showroom of ‘Autocross Isuzu’ in Kannur. The new sales outlet adds to the existing touch-points of Isuzu Motors located in Kochi, Trivandrum and Calicut, providing seamless access to its reliable utility vehicles and services.

Speaking on the occasion, Takeshi Hirano, Vice President, Sales and Marketing, Isuzu Motors India, said, “We have been constantly increasing our footprint in Kerala as we see an increasing demand for our range of D-MAX pick-ups and MU-X SUV. The product reliability and durability has been well-appreciated by customers in the country and special schemes like ‘D-Serve’ and ‘5ECURE’ for D-MAX Regular Cab and MU-X SUV, respectively, stand testimony to those attributes that differentiates us from the others.”

Mr. Shameem P P, Managing Director, Autocross Isuzu, said, “We are pleased to represent Isuzu Motors in this market and within three months of our first outlet inauguration in Calicut, we are happy to set up another in Kannur. Isuzu utility vehicles have a significant potential in this market and are considered to be the most versatile products, offering best comfort, safety and driving experience. We look forward to serving our customers with the right products and services at all times.” The new showroom in Kannur is spread over an area of 2,600 sq. feet with three-car display and is designed in line with Isuzu Motors’ dealership standards.

Strengthening its presence further in Kerala, Isuzu Motors India also commenced its sales operations in Perumabavoor (Manikandan Isuzu) and Pathanamthitta (EVM Isuzu). “Today, by starting our sales in three locations – Kannur, Perumbavoor and Pathanamthitta – we are well-placed to serve our customers widely, with products that will perfectly suit their evolving needs,” added Hirano, on the sidelines of the Kannur facility inauguration.