Hankook Tire solidifies brand reputation

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Hankook Tire has for the second quarter of 2014 posted global consolidated quarterly revenue of KRW 1.66 trillion and quarterly operating profit of KRW 251.2 billion. It has built a strong brand reputation as a global premium tyre company with its robust sales in the Ultra-High Performance (UHP) tyre segment and consistent investments in new technologies.

The UHP tyre segment accounts for 30 per cent of the company’s consolidated quarterly sales. In addition, the company is continuing its business growth in the global automotive market, including in Europe, led by a growing recognition for the company’s advanced tyre technology and performance.

Hankook Tire recently broke ground for its new R&D center, Hankook-Technodome, in Daejeon, Korea. Its continuous investments in R&D reflect its keenness to further develop future-oriented tyre technology to improve its global competitiveness and to pave its way to become a global top-tier tyre brand.