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MOTORINDIA
l
March 2012
Key trends shaping future of
global truck industry
T
he future of the global truck industry is bright. The global truck mar-
ket is expected to grow by about 5 per cent CAGR till 2020 and reach
about 3.9 million units. Growth is strong in triad and emerging mar-
kets, while the latter clearly lead in terms of overall volume due to large Chi-
nese volumes.
A few key trends shape the future of global on-road
transportation over the next 20 years. Changes in trans-
portation habits and global economic megatrends will
lead to new requirements for truck OEMs and their
products. Challenges within the truck industry, such as
increasing competition, will force OEMs to adjust their
business models.
Our recent study ‘Truck Transportation 2030
– Impacting the commercial vehicle industry
identifies six major trends that have an impact
globally:
• Demographic change & urbanization
• Highly efficient, silent and low/zero emission
trucks
• Total fleet transparency
• Tolls and regulations
• Accident-free transportation
• Increasing competition
Our own analysis and the input from discussions
with key decision makers at international logistics
providers, commercial vehicle manufacturers and re-
lated organizations clearly demonstrate that all of the
above-mentioned trends are relevant in all countries,
albeit in varying degrees.
Take demographic change and urbanization as an
example. In rapidly growing and urbanizing coun-
tries such as China and India, demographic change
expert article
By Dr. Wilfried Aulbur, Partner, Roland Berger Strategy Consultants, Mumbai
Dr. Wilfried Aulbur