Daimler India Commercial Vehicles (DICV), maker of BharatBenz trucks and buses, has unveiled ‘DICV Bulletin’, a new communication platform for dealers, customers and suppliers. The app, which was developed in-house by the company’s IT Team in under three months, offers users information tailored to their business needs at the touch of a button. This is particularly relevant in times of crisis and rapid change, as the app can seamlessly transfer critical information to stakeholders without delay.
Satyakam Arya, CEO & Managing Director, DICV, said: “The new DICV Bulletin lets us share up-to-the-minute information with our stakeholders in real time, improving communication and helping us become even more customer-focused.”
The app will tailor content according to the users’ profiles, ensuring that each reader sees news relevant to their needs. The company plans to post a variety of information including surveys and polls that will offer stakeholders the chance to quickly give feedback to their business partners in DICV.
“Digitalization is the number one way for businesses to improve efficiency. The DICV Bulletin app is a prime example of how an online platform can be used to bring stakeholders information tailored to their needs, whenever and wherever they need it,” commented Chulanga Perera, CIO, DICV.
By giving stakeholders direct access to multimedia information on products, services and business updates, DICV hopes to further enhance their customer-centricity and reinforce their win-win relationship with dealers and suppliers.
The app will be available for dealers, suppliers and select customers on the Google Play App store.