MOTORTEC Automechanika Madrid, the Spanish edition of the world’s leading trade fair for the automotive industry, catering for trade visitors from Spain, Portugal, Latin America and North Africa, will be held during March 11-14, 2015.
The new team behind the show has announced plans to further boost the sector and create yet more business opportunities for professionals, companies and associations. Further growth of the fair is expected in terms of those attending it, exhibitors and the overall size of the exhibition.
“We have prepared a state-of-the-art fair, custom designed to be at the service of the automotive after-sales and service station sectors. We have already begun to let companies and professional organisations know of our plans, and to date the response has been very positive”, said Miguel Aguilar, the new Director of MOTORTEC Automechanika Madrid. He heads a commercial team led by Pedro Pedrero (spare parts and accessories) and featuring Ana Sánchez Terán (service stations and car washes), Alberto Leal (garage equipment) and Pilar Heredero (communications and activities).
The show is designed with all professionals in the sector in mind, regardless of whether they are visitors or exhibitors, or their positioning in either the after-sales or service station sectors, offering them a comprehensive response to their needs.
MOTORTEC Automechanika Madrid’s new segmentation seeks to accurately reflect the diversity and extent of the products and services available on the market. This is the case, for example, in the “Electronics and Systems” area, which, having grown in importance over recent years, will have its opportunity at the fair to meet the needs of those interested in aspects such as vehicle electronics and comfort and driver assistance systems.