B. Ashok to guide IndianOil fortunes

Mr. B. Ashok has taken over as Chairman of Indian Oil Corporation Ltd., effective July 16. Prior to this appointment, he was Executive Director (Retail Sales) and Executive Director in the corporate office in New Delhi.

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B. Ashok

Mr. Ashok has wide experience having had various roles in the Marketing Division and has also been a harbinger of the Business Development activities at its corporate headquarters. Having global exposure, he also has headed the overseas business of IndianOil in South-East Asia based at Kuala Lumpur and recently on the Board of Lanka IOC.

As Head of Retail Sales, Mr. Ashok transformed the business through several strategic interventions and technological initiatives. Some of these are the ‘Total Look and Feel’ and ‘Highway networking’ strategies, solar-operated retail outlets and technological initiatives such as mobile applications mPower, XSparsh and XSnehash for officers, dealers and customers.

During his earlier assignments in the Business Development group of IndianOil, Mr. Ashok was instrumental in laying the first footprints in overseas business, LNG and petrochemicals. Recently while serving as a Board member in Lanka IOC, he was instrumental in its turnaround as a highly profitable venture and declaring a maiden dividend to the shareholders. He was also a strong contributor in Training & Development and Corporate Communications activities with several accomplishments to his credit, besides vast experience in lubes and technical services.

A mechanical engineer from the College of Engineering, Guindy, with a Post-Graduate Management qualification from the National Management Programme of Management Development Institute, Mr. Ashok has over 33 years of experience in the oil and gas industry.