Shriram Automall joins hands with Escorts Limited

Shriram Automall India Limited (SAMIL), 100% subsidiary of Shriram Transport Finance Company (STFC), shakes hands with Escorts Limited to assist its authorised dealers in the disposal of pre-owned tractors. With an impressive sales growth in recent days, Escorts has been accorded as India’s 3rd fastest growing company. This association with SAMIL is aimed at adding more value to its existing success.

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Mr. Dinesh Kumar, Automall Hub Manager – Delhi Region, SAMIL; Ms. Jyoti Jain, National Head – Marketing, SAMIL; Mr. Mahesh Joshi, National Head – Agricultural Equipment and Mr. Sameer Malhotra, Chief Executive Officer, SAMIL

“India, being an agricultural land portrays great potential for the tractor industry to grow. The current fiscal is expected to witness robust growth in infrastructure due to which tractors’ journey in India is likely to pick up pace. A tie-up with Escorts is structured on the ground of providing a completely organised and transparent platform through which they can carry out the disposal of their pre-owned tractors”, quoted Mr. Sameer Malhotra, CEO of SAMIL.

As per the agreement, SAMIL is entitled to conduct exclusive bidding events at the authorized dealers’ premises of Escorts and facilitate disposal at its yards as well. Moreover, the Company is also going to make a way out for Escorts’ tractors through its online bidding platform and private treaty negotiated deals. Under this association, both SAMIL and SHRIRAM AUTOMALL INDIA LIMITED © 2014

Escorts will work together while understanding the dynamics of pre-owned tractor market. Going deep into the pre-owned segment of tractor industry, both the companies look forward to transform the methods of disposal in this arena; thus making deals quick and efficient.